Module information on this degree can be found below, separated by year of study.
The module information below applies for the current academic year. The academic year runs from August to July; the 'current year' switches over at the end of July.
Students select optional courses subject to rules specified in the Mechanical Engineering Student Handbook, for example at most three Design and Business courses. Please note that numbers are limited on some optional courses and selection criteria will apply.
Entrepreneurship Online
Module aims
Module Outline:
/business-school/programmes/undergraduate-study/bpes-modules/course-content/
Reading list
Session 01
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1st edition, Wiley
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United Nations
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Customer Discovery In the Time Of the Covid-19 Virus
Customer Discovery In the Time Of the Covid-19 Virus
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Why the lean start-up changes everything
Harvard business review Harvard Business School Press
Session 02
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The discipline of innovation
Harvard business review Harvard Business Review
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Oxford University Press
Session 03
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1st edition, Wiley
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1st edition, Wiley
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Penguin Business
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Pearson
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John Wiley & Sons, Inc.
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The Lean Canvas Diagnostic: Part 1 of 7 - Backstory
LEANSTACK
Session 04
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1st edition, Wiley
Session 05
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1st edition, Wiley
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1st edition, Wiley
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Know Your Customers' "Jobs to Be Done"
Harvard business review Harvard Business Review
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Customer Jobs: Trigger questions
Session 06
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1st edition, Wiley
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Second Pretotype Edition,
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Rapid Prototyping Strategies. Academic Entrepreneurship for Medical and Health Scientists
Academic Entrepreneurship for Medical and Health Sciences
Session 07
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1st edition, Wiley
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1st edition, Wiley
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Harvard Business Review Press
Session 08
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Entrepreneurial Strategy: How to Formulate and Execute an Entrepreneurial Strategy and Gain a Competitive Advantage
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1st edition, Wiley
Session 09
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Wharton School Press
Session 10
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Wharton School Press