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Gokhan Yildirim
Gokhan Yildirim
About Gokhan Yildirim
Associate Professor of Marketing
Dr Gokhan Yildirim is Associate Professor of Marketing at 911½ñÈÕºÚÁÏ Business School.
Read for more information and publications.
Marketing
Taking the guesswork out of cross-channel marketing
Marketing
How do app ratings, rankings and price really affect purchases?
